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Bear Garden: Senior Send Off
Bear Gardens are quarterly themed daytime carnivals where students can relax alongside their friends and enjoy free merchandise, food, games, and prizes. The last Bear Garden of the school year is created in partnership with UC San Diego's Student Foundations and is tailored to the graduating class. This installment also brought in two local bands to provide live music throughout the event.
Throughout this project, I mentored our marketing interns and showed them how to plan and execute their own marketing campaign, while giving them creative freedom and assistance when needed.
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